Adam Roberts wrote a blog post on why he doesn’t write a blog post letting everyone know what awards his work is eligible for. John Scalzi responded writing about why he does do that. They both write science fiction for adults.
I don’t write such posts and never have because, as Scalzi puts it, that kind of self-promotion makes some of us feel squicky. It doesn’t make him feel that way; but it surely does me.
However, and this is a big however, I write in a field, Young Adult, where there is no popularly voted award that has as big an impact as winning a Hugo does. In science fiction the Hugo is the big deal.
All the game changing awards in my field are juried awards:
The biggest in the US is the Newbery Award. Win a Newbery and your book will stay in print forever. YA isn’t actually eligible for it but many of us YA writers also write books that are more middle grade and are thus eligible. The Printz and the National Book Awards Young People’s Literature division are the big YA awards. Neither has the impact of a Newbery win.
In Australia the big awards are the Children’s Book Council Book of the Year Awards which also has an effect on sales, though not on the scale of the Newbery. Then there’s the much more recent Prime Minister’s Literary Awards which includes a YA category. Get shortlisted for one of those and you get $5,000 tax free. Win one and you get $80,000 tax free. How good would that be? Very.
So it’s a pretty easy decision for me to make. In my world popularly voted awards are pretty irrelevant and juried awards aren’t going to be swayed by me posting a LOOK AT WHAT I WROTE THIS YEAR VOTE FOR ME VOTE FOR ME screed. Au contraire. I can imagine how the Newbery jurists would respond to a Dear Newbery Jurists post. Or an ad in Publishers Weekly addressed to them. *shudder*
To be honest, I don’t worry about awards or pin my hopes on them. I won’t lie: it’s lovely to win one. It’s lovely to be shortlisted. I’ve written about how much being shortlisted for a CBCA meant to me.
But I’ve been a juror for some awards so I know first-hand how random they can be. How it depends on the interactions of the jurors. I’ve seen great books not make short lists because I was the only one on the jury who recognised their greatness.1 We’ve discovered months after the decision process was over that, in fact, one or two wonderful books weren’t even nominated. We jurists never got to see them. Aaargh!
At least in the world of books, there is no system of deciding who wins awards that is fair and just and guarantees the very best books triumph.2 That’s because no one can ever agree on what those books are.
That’s why I think it’s best for us writers not to worry about it too much. I try to restrict my worrying to the stuff I have control over. I figure the best thing I can do for my writing career is write the very best books I can, whether they win awards, and sell tonnes of copies or not.
Tl;dr: Awards are random, life is short, write the books/stories/poems/blog posts that you want to write.
I have had a few more thoughts on this subject after reading Amal El-Mohtar’s excellent piece on it. Here’s a little snippet of what she says:
Recently I went on a tear on Twitter because I saw women for whom I have tremendous admiration and respect speak up about how difficult they find it to overcome shyness and low self-esteem enough to talk about their work, and what an ongoing struggle it is for them to find value in their art, to think of it as in any way contributing anything to the world.
. . .
You cannot with one breath say that you wish more women were recognized for their work, and then say in the next that you think less of people who make others aware of their work. You cannot trust that somehow, magically, the systems that suppress the voices of women, people of colour, disabled people, queer people, trans people, will of their own accord stop doing that when award season rolls around in order to suddenly make you aware of their work. You MUST recognize the fact that the only way to counter silence is to encourage speech and make room for it to be heard.
I completely agree with El-Mohtar. The ones who are least likely to blow their own horns3 are the ones who most need to, the ones who people like me and El-Mohtar most want to hear from.
But I can’t lie. I’m really glad I’m in a field where popularly voted awards are no big thing so I don’t have to make others aware of my work come award time. Even after what El-Mohtar says in her cogent post. Even knowing that it’s largely socialisation that makes me feel squicky about it in the first place.
I do write an annual post on the last day of the year to keep track of what I’ve been up to professionally. Somehow that doesn’t feel squicky because it feels more like it’s addressed to myself. I feel the same way about the anniversary of going freelance posts I write. Those are for me, not to spruik my books or myself, which would be tacky.
Why do I think it’s tacky?
I’m a writer. I make my living by writing books. Why do I think it’s tacky to remind people about that and have them buy said books? Why don’t I have any buy buttons on my website? Why I do find everything associated with selling my work uncomfortable? Yes, I do think a large part of it is because of my socialisation as a woman. Particularly as an Australian woman. I definitely think that Australians and British people, on the whole, are more uncomfortable with the whole selling thing than those from the USA. For me it’s partly gender and partly culture.
But there are plenty of women, people of colour, disabled people, queer people, trans people from the USA who are also mighty uncomfortable with the whole process.
On top of all of that there’s the whole ridiculous notion that we shouldn’t be making money out of art in the first place. Artists being above all that.
Amar El Mohtar is so very right. She ends her piece by calling for us to stop this stupid debate:
Can we please just accept — and make widespread the acceptance! — that making lists during Awards season is fine? That it’s standard? That there is a vast difference between stating one’s eligibility and campaigning for votes? That lists are extremely helpful to nominating parties who are rigorous in their reading and want to see conversations in fandom expand and diversify? And that rolling one’s eyes about the whole process helps precisely no one while in fact hindering many?
I’m with her and am going to try very hard not to give into my feelings of squickiness at self promotion in the future.
Update the Second: And now Gwenda Bond has joined the discussion with this passionate post. She begins by talking about how she almost didn’t write it:
So…I almost talked myself out of making this post, but then, hey, I said I was going to start blogging again and these are the kinds of things I’m interesting in blogging about. Even though it is a little scary, for reasons the post will make clear. The thing is, publishing books is—even though our books are not ourselves—extremely revealing, by which I mean it opens us up to lots more casual judgment and criticism, especially when we voice opinions that not everyone agrees with or wants to hear.
All too many of us stay silent for those reasons.
Do read the whole post because Gwenda beautifully articulates so much of what this discussion is actually about. Not merely who does and doesn’t self-promote but how we are perceived when we do self-promote.
This blog post began with me talking about staying quiet about achievements because of choosing not to blow our own horn.4 But as both El-Mohtar and Bond make clear, there’s a tonne of silencing going on. Women being attacked for speaking up about their own worth and it really has to stop.